YOO, the international design company, founded by international property entrepreneur John Hitchcox and Philippe Starck in 1999 welcomed the universally praised designer from Mumbai to join its all-star team of design gurus. YOO and Sussanne Khan will partner in a vision to create sustained value through exceptional design.
As Creative Director of Sussanne Khan for YOO, her eclectic and sumptuous signature style and wealth of experience will resonate widely with both Eastern and Western aesthetic tastes, making this partnership with an international brand an ideal synergy.
John Hitchcox, YOO Founder commented, "We're delighted to welcome Sussanne Khan to the YOO family in a collaboration that represents an exciting evolution for the brand. This partnership creates a unique opportunity to promote the very apex of contemporary Indian design across the world through one of its foremost figures. Sussanne brings enormous experience and talent to the collaboration and we see great potential in this incredible new offering."
It is a tastemaker-led portal, that has three celebrated style editors for each category namely Sussanne for house and home, Malaika Arora Khan for clothing, and Bipasha Basu for accessories.
House and Home curation is Sussanne Khan's way of making her decor and design ideas more accessible, approachable and a way for her to reach out to a wider clientele who aspire for better design at the best value.